The Importance of a Corporate Event Coordinator at Progressive Dental Marketing! Published: 12/10/2021 Author: Susanne Hunt If you have been to one of our Closing Institute Events which run smoothly with many moving parts, then you understand why we have a team of 3 that plan and manage every aspect of these events. While some...
Fishing For The Ultimate Patient Testimonial For Dental Marketing! Published: 11/19/2021 Author: Sebastian Ruiz Shoot after shoot - I've encountered quite the stories. Stories that are compelling, that can grasp someone's attention from start to finish. However, there are more bland stories than epic ones. Hopefully with this blog, our clients can learn how to...
Why Should You Choose The Closing Institute For Your Dental CE Credits? Published: 11/15/2021 Author: Kirsten Jacobs In the short 4 months I have been at Progressive Dental as a part of The Closing Institute team, I’ve had the opportunity to watch the incredible progression and successes of many of our treatment coordinators who participate...
A Collaborative Understanding of Progressive Dental Marketing’s Workplace Culture! Published: 11/05/2021 An employee generally spends 40+ hours a week in an office where executives expect an outstanding performance of productivity. Sitting at a desk all day can be draining and create an unsatisfactory work - life balance. In addition, some employees have a life outside...
Branded Search Terms - What Are They, & Why You Should Care: Author: Shelley Glime Published: 11/01/2021 Branded search terms are a type of keyword or words in Google Ads that contain a business's or products’ name. For example, if the marketing campaign was for Clear Choice. The Google Ads campaign would contain an ad...
Our web department has created multiple award winning websites, such as the website shown in this blog, https://www.smilesthatrock.com! 3 Ways to Increase Engagement on Your Website! Author: TJ Rogers Published: 10/29/2021 Getting potential patients to your dental practice website is difficult enough. Persuading those that do get to your site, to make you their go-to...
Landing Pages Are Key To Successfully Increasing Qualified Leads! Author: Shelley Glime Published: 10/25/2021 Ever wonder why your marketing campaigns go to a landing page rather than the website? Before we get into the details of why a landing page works best for marketing, let's first define landing pages. What Is A Landing Page? A...
The Perks Of Being A Video Production Specialist! Author: Sebastian Ruiz Published: 10/22/2021 I’ve been a traveler since I can remember. When I was a kid, I remember my mother purchasing a Jansport Backpack and taking a trip to Europe with her best friend at the time (R.I.P). She used to tell me these amazing...
Understanding And Utilizing Risk To Grow (Adversity Versus Tolerant) Author: Sean Thomas Published: 10/08/2021 Risk: When you go to the casino or involve yourself in that fantasy football pick with your friends, you make an unconscious or conscious decision to involve yourself in an uncertain situation. Of course there’s some calculation or creative strategy involved...
The 3 Major Front Desk KPI’s For a Dental Practice: Author: Forrest Hodge Published: 10/04/2021 As someone who has worked in a customer contact center environment for the last 21 years, there is something that is desperately needed in all forms of business settings, including dental markets! Key Performance Indicators (KPIs) are a series of...
