Understanding And Utilizing Risk To Grow (Adversity Versus Tolerant) Author: Sean Thomas Published: 10/08/2021 Risk: When you go to the casino or involve yourself in that fantasy football pick with your friends, you make an unconscious or conscious decision to involve yourself in an uncertain situation. Of course there’s some calculation or creative strategy involved...
The 3 Major Front Desk KPI’s For a Dental Practice: Author: Forrest Hodge Published: 10/04/2021 As someone who has worked in a customer contact center environment for the last 21 years, there is something that is desperately needed in all forms of business settings, including dental markets! Key Performance Indicators (KPIs) are a series of...
4 Reasons to Choose Progressive Dental as Your Dental Marketing Company Author: Valentina Loughlin Published: 10/01/2021 At PD, we pride ourselves as being the experts in dental marketing and coaching services. When comparing dental marketing agencies, there is no one who matches up to Progressive Dental Marketing because of our commitment to our doctors and...
So, You Have A Lead, Now What? Author: Izzy Dalrymple Published: 10/15/2021 You’ve been marketing your practice, perhaps through social media, PPC, or traditional media and it’s paying off. Leads are coming in. Form fills, phone calls, and even texts, but you are struggling to take the patient from a lead to an appointment. Why...
The Emerging Dental Digital Marketing Landscape Author: Izzy Dalrymple Published: 10/15/2021 As the years pass, trends pop up, and a new generation takes over, marketing is guaranteed to change with it. Whether it’s a new platform to use or marketing avenues, businesses will work to stay up to date on how to attract potential customers/clients....
Common Myths in Dental Marketing Author: Izzy Dalrymple Published: 9/27/2021 “Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis, Bestselling Author and Keynote Speaker This quote holds true in the digital marketing world as consumers trust practices/brands that have built a relationship with them. Unfortunately, some dentists and dental practices...
Project Management – The Pillar to Progressive Dental Marketing’s Sustained Growth Author: Sean Thomas Published: 8/27/2021 What is Project Management? Project Management is the standardized practice of a process proven based on past projects’ success or lessons learned within another project. Project Management has quickly evolved over the past 70 years into a systematic approach...
Traditional Media, Not So Traditional Anymore! Author: Marit Spisany Published: 8/23/2021 If you want a well-rounded marketing campaign, you are probably aware that you need to have a mixture of media - including digital and traditional avenues - to really see a significant difference in your business growth. You’re also likely aware that there are...
How Custom Video And B-Roll Can Help Your Dental Marketing! Published: 8/16/2021 In the past, we have addressed how to create strong web videos and how to use social platforms like YouTube and Facebook to improve your traction. Today though, we want to address the best practices in giving your dental practice videos, dental website,...
The Importance of Excellent Dental Web Design Published: 8/16/2021 Long over are the days of a world where the only dental marketing that a dentist's office would need to do, is to rely on their patient's word of mouth. Today, your dental website is your calling card! It’s your first introduction to potential clients. Your...
