Is Your Website An Asset Or A Liability - Is Your Dental Website Converting Eyes Into Patients?
Published: 3/10/2023
Author: Collin Bannister
Senior Content Manager
Turn Your Website Into Your Biggest Asset
In full arch dentistry, the market is competitive and giving yourself every advantage over the competition is paramount. Because there are so few doctors doing full arches, it is vital to carve out your very own piece of the pie to cement your place in your market.
If your goal is to start doing more full arch cases and grow your business in the most efficient way possible, revamping your website is the most practical way to do so. The most effective websites are websites with a goal and direction. If your goal is to convert as many patients as possible for a variety of treatments, that’s great, but it isn’t going to be overly effective at converting the desired volume of full arch patients.
Target Your Leads Intentionally!
In order to scale your business and allow yourself to maximize the business and spend less time at work, your leads need to be targeted effectively. It’s no secret that full arch cases are the money makers, and building a website specifically designed to bring more full arch patients into your practice is vital.
If your website is not currently designed around bringing in more full arch cases, our team at Progressive Dental can help redesign, or even build a brand-new website that will help elevate your business to the next level. A website designed for a specific treatment isn’t about selling the procedure but instead, about selling the clinical outcome. Our team at Progressive Dental understands the psychology of the patient and knows how to create a website that converts eyes into patients. Just like any other business expense, a new website is an investment, but when comparing it to the alternative option of doing nothing and staying the same, which one seems riskier?
Grow Your Business Organically
When you combine a website that is specifically designed to drive targeted traffic with SEO optimization, you will see your business grow exponentially and organically without any ad-spend. While ad-spend is an important business expense, organic growth allows your business to thrive without being reliant on money being spent on advertising. Patients will naturally have more trust in a dental office that ranks organically for the treatment they’re looking for. The key is knowing what keywords your business needs to rank on Google with to reach the correct demographic of patients looking for dental implants. Our SEO team at Progressive Dental are experts at making sure our clients’ websites rank as one of the top for full-arch dental implants, the symptoms these patients are searching to treat, and much more.
Is Your Team Equipped To Handle The Leads That Come In?
Interested in learning more about closing high-dollar cases? Attend The Closing Institute to learn how to predictably scale implant production, by implementing advanced marketing and sales strategies from the leading experts in the industry! With courses in Clearwater, FL and Las Vegas, NV, this isn’t just theory. This is a tried and true method to grow your full arch production and develop your team to strategically and consistently close high-revenue, dental implant procedures.
ARE YOU LOOKING FOR A PARTNER TO TAKE YOUR SALES TEAM TO THE NEXT LEVEL?
Start dominating your market by getting Progressive Dental Marketing's award-winning services and continuing education seminars to exceed your dental practice goals now! Progressive Dental Marketing can be reached by calling (727) 286-6211 or by visiting progressivedentalmarketing.com. Feel free to explore our website and the several case studies we have!
If you are interested in hearing more from Bart Knellinger, come to one of our upcoming dental continuing education courses. Visit theclosinginstitute.com today to reserve a spot for you and your team!
Progressive Dental is more than just a marketing company, we are a company dedicated to dental practice growth in Clearwater, FL. Our team was founded on creativity, collaboration, and hard work. We are constantly evolving and are passionate about providing the best suite of dental marketing services for our clients. They are the reason we love what we do!