Progressive Dental Marketing Walks Away Victorious in the 2021 MUSE Creative Design Awards Author: Wilda Torres The 2021 MUSE Creative Awards and MUSE Design Awards have officially drawn to a close, after officially announcing the winners. With over 3942 entries entered from all over the world, the competition has shown itself to be one of...
PPC: The Drastic Difference Between #1 and #2 in Your Dental Marketing Author: Ray Miranda I first heard the idea that the 1st position in PPC advertising is not as beneficial as the 2nd back in the 2010s. The idea behind it was that searchers always associated the #1 search result as a paid ad...
How Neglecting Single Implants is Killing Your Full Arch Production Author: Shelley Glime Our goal, at Progressive Dental, is to boost our client’s revenue by increasing the number of full arch cases. But have you ever wondered what most people search for in order to find a doctor & move forward with their full arch...
Is There a Vaccine to Ensure Campaign Success? Author: Marit Spisany You’d be hard pressed to find a person who isn’t looking forward to the world returning to “normal” (whatever that means). The pandemic has put our lives on hold and changed how we looked at everything around us. In an unprecedented way, so many...
3 Reasons Why Social Media is More Important than Ever In Dental Marketing As practices are forced to close their doors, patients are now constrained by the availability of their dentists. Even though we are now unable to treat patients in the chair, we can still be productive. It’s important to take this rare opportunity...
Like mass media—traditionally television and radio—content marketing was designed to reach a large audience. The difference is, by its nature, content marketing is made to be shared by the user. Content marketing is also different than most other forms of marketing in that it’s intended to make people aware of your brand, not necessarily give...
Oh no, you have hit that inevitable moment in every writer's career . . . you have writer's block. Working in web marketing as a blogger is not always easy. You are tasked with turning out fresh and creative content on a daily basis. It can become tiresome and easy to lose focus. This is...
