Building A Better Online Presence For Your Dental Practice

Published: 12/26/2022
Author: Zachary Scheffler
SEO Strategist

Learning to use social media properly is key for any business looking to maximize its potential. A dentist’s practice could gain a great deal by using the many tools available, such as Facebook and Instagram; however they must find a trusted marketing team to work in order not only be effective but also maintain an educational tone that encourages interaction from potential customers on behalf of themselves or their family members who may need care one day soon!

What’s In Your Content?

Social media channels can be a very effective way to target new patients for your practice. Some of this can be accomplished through organic reach, but paid ads can really target people based on a number of demographic and behavioral characteristics, allowing you to zero in on your “ideal” patients. Interacting with the people who engage with your dental social media posts through likes, shares, and comments also helps to show new patients how actively involved you are and can amplify your reach.

And let’s not forget about the connection between custom video and social media. There's no doubt about it, even YouTube is a major player in social media. It has more users than Facebook and Google put together! Plus, when you post your office video on this site people can find them easily with just one search - so if that’s something for which you need exposure then by all means go ahead and share away!!

Keeping Consistent

To grow your dental practice, you need to know what is working for patients currently in the system. Sharing content that informs them and keeps their attention will help keep them engaged with your team and will return for office visits or treatments based on good experiences they've had while visiting yours!

And it’s not just humans combing through your social feeds. Your social media activity can actually help you rank higher on search engines. The more active and present that people see from what they know about, the better chance of climbing up in rankings for certain keywords or searches related to their interests!

Overall, this will help your SEO in turn, as well as using Google Ads in tandem with your other online resources. At Progressive Dental, we offer all of these services to help your practice stand out from other local businesses and your competition. Knowing and understanding how your social media and online presence affects your overall marketing strategy is key to exponential growth within your dental practice. We also have an award-winning video team that can not only produce custom video assets for your website but can use these same videos and upload them to your YouTube channel as well! If you want to make sure that 2023 is the year you make a big splash on social media, then contact the Progressive Dental Marketing Team right away!

Our team will make your dental practice the authoritative figure in your area to help you dominate in your market! We do this through your marketing! Your custom assets we create will have your potential patients feeling like they already know you, your team, and the dental practice. This trust is built through emotional videos that your patients can connect with. Make sure to connect with our Dental Practice Growth Experts at Progressive Dental Marketing to have a record-breaking 2023 and transform more lives!

Are You Looking For A Partner To Take Your Sales Team To The Next Level?

Interested in learning more about closing high-dollar cases? Attend The Closing Institute to learn how to predictably scale implant production, by implementing advanced marketing and sales strategies from the leading experts in the industry! With courses in Clearwater, FL and Las Vegas, NV, this isn’t just theory. This is a tried and true method to grow your full arch production and develop your team to strategically and consistently close high-revenue, dental implant procedures.

Start dominating your market by getting Progressive Dental Marketing's award-winning services and continuing education seminars to exceed your dental practice goals now! Progressive Dental Marketing can be reached by calling (727) 286-6211 or by visiting progressivedentalmarketing.com. Feel free to explore our website and the several case studies we have!

If you are interested in hearing more from Bart Knellinger, come to one of our upcoming dental continuing education courses. Visit theclosinginstitute.com today to reserve a spot for you and your team!

Progressive Dental is more than just a marketing company, we are a company dedicated to dental practice growth in Clearwater, FL. Our team was founded on creativity, collaboration, and hard work. We are constantly evolving and are passionate about providing the best suite of dental marketing services for our clients. They are the reason we love what we do!