When Dr. Joseph Boone and his brother, Jimmy Boone, stepped away from corporate dentistry and opened a de novo practice, they understood what it would take to build something of their own. But without an existing patient base or built-in demand, there was a level of uncertainty that no prior experience could fully prepare them for.
Their story is a master class in what it really takes to create growth from the ground up, especially when the question is not whether you’re capable, but whether you’re using the right tools to turn grit into growth.
After spending several years in corporate dentistry, Dr. Joseph Boone made the decision to step away from an established system and take a leap into the unknown. He chose to bet on himself by opening a brand new, de novo location for Revive Denture and Implant, fully aware that it would come without the advantages he had grown used to. There was no existing patient base to rely on, no steady stream of referrals, and no brand recognition in the market. Everything would have to be built from the ground up, with growth dependent not just on clinical ability, but on the ability to create demand, earn trust, and establish a presence in a small town.
Dr. Joseph Boone made the decision to take control of his outcome, partnering with Progressive Dental Marketing to build the practice through a structured, multi-faceted approach that drives demand and conversion.
That meant investing in the foundational assets that shape how a practice is perceived and how patients make decisions. Through custom website development and high-quality video content, Revive Denture and Implant was positioned to clearly communicate its value, build trust, and differentiate in a competitive market.
As Revive Denture and Implant began to take shape, Dr. Boone recognized that growth would not come from simply opening the doors and waiting for patients to find them. He expanded into a more deliberate marketing strategy with Progressive Dental Marketing, focused on generating consistent, qualified opportunities for the practice. By building a system designed to create demand in the market, the goal was not just to bring in more leads, but to attract the right patients and establish a steady flow of new opportunities that the practice could convert into production.
As the practice gained traction, Dr. Joseph Boone understood that generating opportunities was only part of the equation. Long-term success would come from building consistency in how those opportunities were handled and converted. Through continued involvement in the The Closing Institute mentorship program, the team at Revive Denture and Implant focused on refining their communication, strengthening their case presentation process, and aligning around clear, sales-driven goals.
The emphasis shifted from short-term wins to repeatable performance, creating a more predictable path to growth by ensuring that each patient interaction was handled with intention and consistency.
What started as uncertainty has turned into consistency. Today, Dr. Boone is consistently placing 15 full-arch cases per month, the result of aligning demand, systems, and case acceptance into a single, repeatable model for growth.
This didn’t happen by chance. It came from building the right foundation, committing to the process, and executing with consistency over time.
Watch the full story to see how it all came together.
